Wella elevates unseen potential in hair, so you can express the senses, emotions, and unique personality of every client!
For over one hundred and thirty years, Wella has been delivering innovations and services that enable hairdresser creativity.
Did you know that your hair changes as you age? Hair changes intrinsically through time, the aging process accelerates as you treat it with harsh chemicals, exposing it to the damaging sun.
Our goal is to respect individuals and animals while producing high quality product that are good for your hair and good for the environment.
Partner with global green USA
Go beyond the surface with the only system that rebuilds broken hair bonds.
Two Salon Steps, One to Take Home
This simple three-step process includes a patented active ingredient that works on a molecular level to seek out broken bonds in the hair that are caused by chemical, thermal, and mechanical damage. Use OLAPLEX to restore compromised hair to provide the ultimate breakage insurance.